About Us

At CCI, we understand what you want and need. When it comes to ammunition and components no one beats us at our game. We offer the best selection in all shooting sports. While other companies sat on century-old technology and performance, we revived rimfire with exciting, high-performance products.

It all started when Richard "Dick" Speer's enterprising led him to establish CCI in 1951. He provided a steady source of component primers to reloaders. Today we continue being the leader in rimfire ammunition thanks to our innovation, determination and resourcefulness.

View a full history of CCI

What is The Kinetic Group?

The Kinetic Group was born in 2024 when the former Vista Outdoor Sporting Products segment was rebranded and sold to CSG. The Kinetic Group engineers and manufactures the most accurate, powerful, and reliable ammunition in the world, including Federal, Remington, CCI, Speer and HEVI-Shot.

What is CSG?

The Kinetic Group is owned by the industrial-technological group CSG. CSG is a dynamic group of more than 100 manufacturing, development, and trading companies based in the U.S. and Europe. With this ownership, all five of The Kinetic Group’s brands are part of CSG’s Ammo+ division.

Sustainability

At The Kinetic Group, we believe that sustainable practices are essential for securing the future of our industry, community, and planet. 

See more about our Sustainability efforts.